Drawing on a case study of Mexico City-based feminist media producers Las Morras, this article addresses both the potentialities of digital media activism for raising awareness about gender-based harassment and its limits for facilitating social/political transformations. Las Morras drew international attention in 2016 when they released a series of YouTube videos of group members with hidden GoPro cameras repeatedly confronting male cat-callers and casual harassers. Incorporating a qualitative content analysis of the responses to YouTube videos and comments taken from Las Morras’ Twitter and Facebook accounts (before deletion) with in-depth interviews with founding members, we argue that Las Morras offers a powerful illustration of the paradoxical role of networked digital media as activist tool. On the one hand, it rapidly circulated a powerful critique of misogyny. On the other hand, the negative attention it received (including doxing, trolling of the site, and personal threats directed at members) led to the eventual demise of the group.

中文翻译：

---

从街道到屏幕到无处：拉斯莫拉斯和网络数字行动的脆弱性

本文以墨西哥城女权主义媒体制作人拉斯·莫拉斯（Las Morras）的案例研究为基础，探讨了数字媒体行动主义在提高人们对基于性别的骚扰认识方面的潜力以及促进社会/政治变革的局限性。拉斯·莫拉斯（Las Morras）在2016年发布了一系列YouTube录像带，这些录像带的小组成员使用隐藏的GoPro摄像机屡屡与男性打猫者和休闲骚扰者对峙，从而引起了国际关注。我们将对YouTube视频的回应以及从Las Morras的Twitter和Facebook帐户（删除之前）中获取的评论进行定性内容分析，并与创始成员进行了深入访谈，我们认为Las Morras提供了有力的例证，说明了网络的悖论作用数字媒体作为维权工具。一方面，它迅速传播了关于厌女症的有力批评。另一方面，它受到的负面关注（包括催眠，现场拖钓和针对成员的个人威胁）导致该组织最终灭亡。