The COVID‐19 pandemic has forced many organizations to negotiate existential issues in the context of diminished resources, high stress, heightened uncertainty, and lack of relevant precedent. A predictive approach—in which negotiators conduct research, prepare a strategy, and then act—may be insufficient in these turbulent pandemic conditions. Yet these are the very conditions in which nascent entrepreneurs typically negotiate. We recommend that organizations apply lessons from the start‐up venture context when negotiating during the pandemic: (1) recognize and tap into existing resources; (2) address conflicts directly and early, seeking stakeholder input; and (3) shift from the typical “predictive” negotiation approach to a more entrepreneurial “creative” approach, in which they take experimental action, learn from that experiment, and then plan their next steps.

中文翻译：

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像企业家一样进行大流行病的谈判：动荡的创业企业世界的教训

COVID-19大流行迫使许多组织在资源减少，压力大，不确定性增加和缺乏相关先例的情况下就存在问题进行谈判。在这种动荡的大流行情况下，谈判者进行研究，制定策略然后采取行动的预测性方法可能不足。然而，这些正是新生企业家通常进行谈判的条件。我们建议组织在大流行期间进行谈判时从创业风险环境中吸取教训：（1）认识并利用现有资源；（2）直接及早解决冲突，寻求利益相关者的意见；（3）从典型的“预测性”谈判方法转变为更具企业家精神的“创造性”方法，在这种方法中，他们采取实验性行动，从该实验中学习，