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Sport Brand Positioning Strategies and Position-Congruity on Financial Performance
Sport Marketing Quarterly ( IF 2.395 ) Pub Date : 2020-06-01 , DOI: 10.32731/smq.292.062020.03 J. Lucy Lee , June Won , Donald Farr
中文翻译:
运动品牌定位策略与财务绩效的定位一致性
更新日期:2020-06-01
Sport Marketing Quarterly ( IF 2.395 ) Pub Date : 2020-06-01 , DOI: 10.32731/smq.292.062020.03 J. Lucy Lee , June Won , Donald Farr
中文翻译:
运动品牌定位策略与财务绩效的定位一致性