Purpose

As the saying goes, “food is heaven of people” the development of agriculture is not only related to the quality of human life but also profoundly affects the efficiency of economic operation. However, under the background of rapid economic and technological development, China’s agricultural modernization process is very slow and incompatible with the development trend of economic modernization. Therefore, it is particularly necessary to innovate the traditional agricultural development model to break through the bottlenecks encountered in the transformation process of agricultural modernization. The proposal of the agricultural logistics ecosphere is to solve the problems of poor industrial linkage, low technical level and backward operation mode in the development process of traditional agriculture, and it is an important starting point for agricultural supply-side structural reform. This study aims to answer three questions in three aspects, namely, what is the agricultural logistics ecosphere, analyzes the general composition of the agricultural logistics ecosphere and how the subjects of the agricultural logistics ecosphere cooperate. It also puts forward suggestions for the coordinated development of the agricultural logistics ecosphere under the leadership of Taoxin. Also, it inspires the transformation of the agricultural development model in other regions and countries.

Design/methodology/approach

This study adopts a case study and a qualitative analysis method to collate the first-hand and secondary data obtained from the interview and form a tertiary coding. It explores the mechanism of coordinated development of the agricultural logistics ecosphere from four levels: goal synergy, resource synergy, ability synergy and benefit synergy.

Findings

First, the formation of the agricultural logistics ecosphere will not be achieved overnight, as operational management matures and ecosphere experiences the germination-development-mature evolution process. Second, target synergy is the foundation and premise for the formation of agricultural logistics ecosphere: to attract external resources with Taoxin characteristic core resources, to attract external resources to achieve synergy, to provide a guarantee for the realization of the maximum value of the agricultural logistics ecosphere and then to realize the interest synergy of internal and external subjects. Third, driving agricultural products upward in the “10 + 1” model: it is the core resource of the agricultural logistics ecosphere led by Taoxin and attracts external subjects to gather with core resources to further improve the value of the ecosphere. The improvement of the value of the ecosphere can broaden the ecosphere network. This is both an important construction of the ecosphere, and it is also the path choice of the coordinated development of the agricultural logistics ecosphere.

Originality/value

This study has a very important practical value and theoretical significance. In practical terms, the integration of “primary, secondary and tertiary industries” is helpful to foster new momentum for the development of agriculture and rural areas and promote the general framework of the agricultural logistics economy, the analysis of the general mechanism and extension of the transition of the new economy.

中文翻译：

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农业物流生态圈协同机制——基于江西淘鑫的案例研究

目的

俗话说，“民以食为天”，农业的发展不仅关系到人类生活质量，而且深刻影响着经济运行效率。然而，在经济技术高速发展的背景下，我国农业现代化进程十分缓慢，与经济现代化的发展趋势格格不入。因此，创新传统农业发展模式，突破农业现代化转型过程中遇到的瓶颈尤为必要。农业物流生态圈的提出，是为了解决传统农业发展过程中产业衔接不畅、技术水平低、运营模式落后等问题，是农业供给侧结构性改革的重要抓手。本研究旨在从三个方面回答三个问题，即什么是农业物流生态圈，分析农业物流生态圈的一般构成，以及农业物流生态圈的主体如何合作。并对淘鑫牵头的农产品物流生态圈协同发展提出了建议。同时，也对其他地区和国家农业发展模式的转变起到启发作用。分析了农业物流生态圈的总体构成以及农业物流生态圈主体之间如何合作。并对淘鑫牵头的农产品物流生态圈协同发展提出了建议。同时，也对其他地区和国家农业发展模式的转变起到启发作用。分析了农业物流生态圈的总体构成以及农业物流生态圈主体之间如何合作。并对淘鑫牵头的农产品物流生态圈协同发展提出了建议。同时，也对其他地区和国家农业发展模式的转变起到启发作用。

设计/方法/途径

本研究采用个案研究和定性分析的方法，整理访谈中获得的一手资料和二手资料，形成三级编码。从目标协同、资源协同、能力协同、效益协同四个层面探索农业物流生态圈协同发展机制。

发现

首先，农业物流生态圈的形成不是一蹴而就的，运营管理日趋成熟，生态圈经历了萌芽-发展-成熟的演化过程。二、目标协同是农业物流生态圈形成的基础和前提：以淘鑫特色核心资源吸引外部资源，通过吸引外部资源实现协同，为农业物流价值最大化的实现提供保障生态圈，进而实现内外主体的利益协同。三、以“10+1”模式带动农产品上行：是以淘鑫为主导的农产品物流生态圈核心资源，吸引外部主体与核心资源集聚，进一步提升生态圈价值。生态圈价值的提升可以拓宽生态圈网络。这既是生态圈的重要建设，也是农产品物流生态圈协同发展的路径选择。

原创性/价值

本研究具有十分重要的实用价值和理论意义。从实践上看，“一二三产业”融合有利于培育农业农村发展新动能，促进农业物流经济总体框架、总体机制分析和外延发展。新经济转型。