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‘Subaltern’ pushbacks: An analysis of responses by Facebook users to ‘racist’ statements by two French doctors on testing a COVID-19 vaccine in Africa
Journal of African Media Studies ( IF 0.641 ) Pub Date : 2021-09-01 , DOI: 10.1386/jams_00051_1
Selina Linda Mudavanhu 1
Affiliation  

In April 2020, two French doctors discussed on television the idea of testing a COVID-19 vaccine in Africa. The controversial utterances were widely condemned, subsequently leading the doctors apologizing. Using thematic analysis, and drawing on Stuart Hall’s encoding‐decoding model and the concepts of coloniality and decoloniality, this article analyses responses to the doctors’ statements by social media users. Of the decoding positions proposed by Stuart Hall, many Facebook users occupied the oppositional decoding position. Facebook users dethroned ideas rooted in colonialism that positioned Europeans as superior thought leaders and Africans as inferior and passive recipients of western knowledges and leadership. They also dismissed the doctors as flagrant racists. Facebook users affirmed that Africans were not guinea pigs and Africa was not a laboratory. The visceral pushbacks by social media users discredited and delegitimized the doctors’ ideas as well as to foster solidarity among Africans in disparate locations.

中文翻译:

'Subaltern' 回击:分析 Facebook 用户对两名法国医生在非洲测试 COVID-19 疫苗的“种族主义”言论的反应

2020 年 4 月,两名法国医生在电视上讨论了在非洲测试 COVID-19 疫苗的想法。有争议的言论受到广泛谴责,随后导致医生道歉。本文运用主题分析,借鉴 Stuart Hall 的编码-解码模型以及殖民性和非殖民性的概念,分析社交媒体用户对医生言论的反应。在 Stuart Hall 提出的解码阵地中,很多 Facebook 用户占据了对立的解码阵地。Facebook 用户推翻了植根于殖民主义的观念,这些观念将欧洲人定位为优越的思想领袖,将非洲人定位为西方知识和领导力的低劣和被动接受者。他们还认为医生是公然的种族主义者。Facebook 用户确认非洲人不是豚鼠,非洲也不是实验室。社交媒体用户的发自内心的抵制使医生的想法名誉扫地和不合法,并促进了不同地区非洲人之间的团结。
更新日期:2021-09-01
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