While the burgeoning research on corporate social responsibility (CSR) indicates the importance of tracking the interest of external stakeholders to obtain societal goals, insight into what types of CSR activities contribute to social outcomes remain scarce. As such, the purpose of this study was to identify the relevant dimensions of CSR that can enhance the social outcomes of one specific group of external stakeholders (i.e., sport fans). Data were collected from US sports fans (n = 312) over the course of two weeks. The present research indicates that fans gain more excitement and happiness as well as increased their social cohesion if sport organization CSR initiatives are concentrating on sport governance, environmental management and sustain-ability, and philanthropy issues. Assessing the impact of CSR from micro-level approach would be one way to strengthen the relationship between existing fans and sport organizations to make positive social impact

中文翻译：

---

企业社会责任倡议的类型和球迷的社会成果：以职业体育组织为例

虽然关于企业社会责任 (CSR) 的新兴研究表明跟踪外部利益相关者的利益以获得社会目标的重要性，但对哪些类型的企业社会责任活动有助于社会成果的洞察力仍然稀缺。因此，本研究的目的是确定企业社会责任的相关维度，这些维度可以提高特定外部利益相关者群体（即体育迷）的社会成果。在两周内从美国体育迷 (n = 312) 那里收集数据。目前的研究表明，如果体育组织的 CSR 举措集中在体育治理、环境管理和可持续性以及慈善事业问题上，球迷会获得更多的兴奋和快乐，并增强他们的社会凝聚力。