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Understanding the relationship between sharing personal anecdotes, warmth, curiosity, risk perception and mitigation in communicating the threat of climate change
Journal of Science Communication Pub Date : 2021-12-13 , DOI: 10.22323/2.20070208
Reyhaneh Maktoufi

While most Americans believes in climate change, to elicit action, communicators should use strategies to convey risks. One strategy is to cognitively engage individuals by eliciting curiosity. Previous studies have shown that individuals with higher science curiosity are more likely to perceive the risk of climate change. This study uses scientists’ act of sharing personal anecdotes to elicit curiosity and examines the effect of scientist’s traits on risk perception. Results show that anecdotes do not affect any of the variables. However, there is a positive relationship between curiosity and risk perception, and between trust in scientists and risk perception.

中文翻译:

了解分享个人轶事、温暖、好奇心、风险感知和缓解气候变化威胁之间的关系

虽然大多数美国人相信气候变化,但要引发行动,传播者应该使用策略来传达风险。一种策略是通过激发好奇心来认知地吸引个人。先前的研究表明,具有更高科学好奇心的人更有可能感知气候变化的风险。本研究利用科学家分享个人轶事的行为来激发好奇心,并检验科学家的特质对风险感知的影响。结果表明,轶事不会影响任何变量。然而,好奇心与风险感知之间存在正相关关系,对科学家的信任与风险感知之间存在正相关关系。
更新日期:2021-12-13
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