This study is the first that uses quadratic effects to explore when design aesthetics can generate the opposite effect. It complements the “what is beautiful is good” effect by introducing the “Uly...

中文翻译：

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以功利主义为主与以享乐主义为主的服务中的设计美学：“美的就是好的”和“尤利西斯”效应

这项研究首次利用二次效应来探索设计美学何时会产生相反的效果。它通过引入“Uly...