This research examines when and how the speed of video ads influences consumers’ perceptions of luxuriousness and their subsequent behaviors toward products or brands featured in the ads. Across 12...

中文翻译：

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EXPRESS：慢动作何时以及如何使产品更加奢华

这项研究调查了视频广告的速度何时以及如何影响消费者对奢侈品的看法以及他们对广告中展示的产品或品牌的后续行为。跨越 12...