ABSTRACT

Research question:

For the past 20 years, the concept of event leverage has underpinned a variety of academic research across different event settings and with diverse goals in mind. Despite the significant increase in event leverage publications as well as growing interest from event planners and policymakers, scholars have yet to synthesize academic contributions in this burgeoning field. Our systematic review addressed this issue and provides a new agenda for event leverage research.

Research methods:

We conducted a systematic review of event leverage literature that followed a well-established six-step process. Specifically, we identified and interrogated 92 relevant publications to determine key findings.

Findings:

We identified a growing trend of event leverage publications overall; a publication focus on (sport) business/management and tourism/hospitality journals; a predominance of mega- and large-scale event settings; a concentration on business/economic and social goals; a strong emphasis on empirical studies with qualitative research approaches; and a lack of research contributions from scholars in low-and middle-income countries.

Implications:

Based on our findings, we discuss practical and theoretical implications and conclude by proposing a future agenda for event leverage research that recommends an advancement of leverage conceptualizations; a diversification of research contexts and benefactors; a specification of focal outcomes related to a different event types and sizes; an expansion of perspectives including an acknowledgement of changes over time; and a clarification of terminology used in event leverage scholarship.

中文翻译：

---

事件杠杆：系统的文献回顾和新的研究议程

摘要

研究问题：

在过去的 20 年里，事件杠杆的概念支撑了各种学术研究，这些研究跨越不同的事件设置并考虑到不同的目标。尽管活动杠杆出版物显着增加，活动策划者和政策制定者的兴趣也越来越大，但学者们尚未综合这一新兴领域的学术贡献。我们的系统审查解决了这个问题，并为事件杠杆研究提供了新的议程。

研究方法：

我们按照完善的六步流程对事件杠杆文献进行了系统回顾。具体而言，我们确定并询问了 92 份相关出版物以确定关键发现。

发现：

我们确定了事件杠杆出版物整体的增长趋势；专注于（体育）商业/管理和旅游/酒店期刊的出版物；超大型活动设置占主导地位；专注于商业/经济和社会目标；非常重视采用定性研究方法的实证研究；低收入和中等收入国家的学者缺乏研究贡献。

影响：

根据我们的发现，我们讨论了实践和理论意义，并提出了事件杠杆研究的未来议程，建议推进杠杆概念化；研究背景和捐助者的多样化；与不同事件类型和规模相关的焦点结果规范；扩大视野，包括承认随着时间的推移发生的变化；以及事件杠杆奖学金中使用的术语的澄清。