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EXPRESS: Identifying and Addressing the “Health Halo” Surrounding Plant-Based Meat Alternatives (PBMAs) in Limited Information Environments
Journal of Public Policy & Marketing ( IF 6.343 ) Pub Date : 2022-12-29 , DOI: 10.1177/07439156221150919 Gabriel E. Gonzales , Christopher Berry , Matthew D. Meng , R. Bret Leary
Journal of Public Policy & Marketing ( IF 6.343 ) Pub Date : 2022-12-29 , DOI: 10.1177/07439156221150919 Gabriel E. Gonzales , Christopher Berry , Matthew D. Meng , R. Bret Leary
In limited information environments like restaurants, consumers are forced to make health inferences based on what is available on the menu, in promotional materials, or their preexisting intuition...
中文翻译:
EXPRESS:在有限信息环境中识别和解决围绕植物性肉类替代品 (PBMA) 的“健康光环”
在餐厅等信息有限的环境中,消费者被迫根据菜单、宣传材料或他们先前存在的直觉做出健康推断……
更新日期:2022-12-30
中文翻译:
EXPRESS:在有限信息环境中识别和解决围绕植物性肉类替代品 (PBMA) 的“健康光环”
在餐厅等信息有限的环境中,消费者被迫根据菜单、宣传材料或他们先前存在的直觉做出健康推断……