Mindfulness is emerging as a contemplative tool that may positively influence consumers' preference for virtue food, thus supporting health and well-being. However, it remains unclear which consumer groups may benefit the most from mindfulness. Previous research has demonstrated that consumers who experienced unpredictable environments in low socioeconomic households as children exhibit the likelihood of an adaptive chronic preference for vice food. Against this backdrop, the current research explores how mindfulness can support consumers who experienced low socioeconomic environments as children and further sheds light on the psychological mechanism, reduced impulsivity, for increased virtue food choice. This effect is tested across different manipulations of mindfulness and virtue food contexts. The research also introduces the unique mindfulness intervention of object visualization for helping stabilize the present-moment for consumers. Overall, the findings show that mindfulness may be a potential solution to impulsivity and increase preference for virtue food, supporting consumers in health and well-being.

中文翻译：

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平衡进化冲动：正念对美德食物偏好的影响

正念正在成为一种沉思工具，可能会积极影响消费者对美德食品的偏好，从而支持健康和福祉。然而，目前尚不清楚哪些消费者群体可能从正念中受益最多。先前的研究表明，在儿童时期经历过低社会经济家庭中不可预测的环境的消费者可能表现出对副食品的适应性长期偏好。在此背景下，当前的研究探讨了正念如何为童年经历过低社会经济环境的消费者提供支持，并进一步揭示减少冲动以增加美德食物选择的心理机制。这种效果在正念和美德食物环境的不同操作中得到了测试。该研究还引入了物体可视化的独特正念干预，以帮助消费者稳定当下时刻。总体而言，研究结果表明，正念可能是解决冲动的潜在解决方案，并增加对美德食品的偏好，支持消费者的健康和福祉。