Purpose

This paper investigates the impact of sustainability information disclosure on consumers' choice of order-to-delivery lead-time in relation to consumers' sustainability concern.

Design/methodology/approach

Based on two choice experiments with participants from the Netherlands (n = 348) and the United Kingdom (n = 1,387), the impact of sustainability information disclosure was examined in connection with consumers' concerns for environmental and social sustainability. Information on environmental impact (carbon emission) and social impact (warehouse workers and drivers' well-being) was considered and compared.

Findings

Disclosing sustainability impact information significantly increased consumers' preference and choice for longer delivery times, with equivalent effects for environmental and social impact information. Consumers' relevant (environmental or social) sustainability concern as personality traits enhanced effects on preferences, as did priming of environmental concern.

Research limitations/implications

Future research may consider differences between product categories or e-commerce companies' reputation in sustainability activities.

Practical implications

The findings provide opportunities for online retailers to influence consumer choice of delivery time, especially through disclosing environmental and/or social sustainability information.

Originality/value

This study fills a gap in the literature on sustainability information disclosure to actively steer consumer choice of delivery time, particularly regarding the effect of social sustainability impact information in comparison to its environmental counterpart.

中文翻译：

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社会与环境可持续性信息披露对具有不同可持续性问题的消费者选择交货时间的影响

目的

本文调查了可持续性信息披露对消费者选择与消费者可持续性关注相关的订单到交货提前期的影响。

设计/方法/途径

基于来自荷兰 (n = 348) 和英国 (n = 1,387) 参与者的两项选择实验，结合消费者对环境和社会可持续性的关注，研究了可持续性信息披露的影响。考虑并比较了有关环境影响（碳排放）和社会影响（仓库工人和司机的福祉）的信息。

发现

披露可持续性影响信息显着增加了消费者对更长交付时间的偏好和选择，对环境和社会影响信息具有同等影响。消费者相关的（环境或社会）可持续性关注作为人格特征增强了对偏好的影响，环境关注的启动也是如此。

研究局限性/影响

未来的研究可能会考虑产品类别或电子商务公司在可持续性活动中的声誉之间的差异。

实际影响

调查结果为在线零售商提供了影响消费者选择交货时间的机会，特别是通过披露环境和/或社会可持续性信息。

原创性/价值

本研究填补了关于可持续性信息披露的文献空白，以积极引导消费者选择交货时间，特别是关于社会可持续性影响信息与其环境对应信息相比的影响。