This conceptual analysis contributes to extending the transformative potential of mindfulness for consumers and society by creating a mindfulness matrix that uncovers new linkages across previously siloed mindfulness literatures and by arguing that next-generation mindfulness research and practice should draw on underexplored synergies between these. The paper makes three key contributions: First, it illustrates how a shift in understanding mainstream mindfulness from a predominate focus on the Self may create new opportunities for individual and collective wellbeing. Second, its mindfulness matrix offers an integrative mapping of relevant literatures to different motivations for engaging in mindfulness, suggesting opportunities for integration between diverse schools of thought. Finally, it argues that to broaden the scope of mindfulness to generate wisdom and transformative capacity in one and all, we need a stronger emphasis on understanding mindfulness as prosocial engagement. This offers new opportunities for research and interventions that promote consumer, organizational, and societal wellbeing.

中文翻译：

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下一代正念：正念矩阵，可扩展正念对消费者、组织和社会福祉的变革潜力

这种概念分析有助于扩大正念对消费者和社会的变革潜力，方法是创建一个正念矩阵，揭示以前孤立的正念文献之间的新联系，并认为下一代正念研究和实践应该利用这些文献之间尚未充分探索的协同作用。该论文做出了三个关键贡献：首先，它说明了对主流正念的理解从主要关注自我的转变如何为个人和集体福祉创造新的机会。其次，它的正念矩阵提供了相关文献与参与正念的不同动机的综合映射，暗示了不同思想流派之间整合的机会。最后，它认为，为了扩大正念的范围，以产生智慧和变革能力，我们需要更加强调将正念理解为亲社会参与。这为促进消费者、组织和社会福祉的研究和干预提供了新的机会。