ABSTRACT

University patents are a critical tool for firms seeking to gain information from universities. However, the potential of this tool is frequently constrained by ineffective communication and commercialisation strategies. University patents must be successfully advertised and disseminated to third parties to have an impact outside academia. In this scenario, inventors, universities, and technology transfer offices (TTOs) (which manage their patent portfolios) are encouraged to increase their efforts to promote and communicate patents. This article uses signalling theory to examine the key features of university patents that influence the investment or acquisition decisions of entrepreneurs and investors. Our findings can help TTOs, inventors, and universities strengthen their patent communication and commercialisation strategies, and also help third parties secure more successful university patents.

摘要

大学专利是企业从大学获取信息的重要工具。然而，该工具的潜力经常受到无效的沟通和商业化策略的限制。大学专利必须成功地宣传并传播给第三方，才能在学术界之外产生影响。在这种情况下，鼓励发明人、大学和技术转让办公室 (TTO)（管理其专利组合）加大力度推广和交流专利。本文使用信号理论来研究影响企业家和投资者的投资或收购决策的大学专利的关键特征。我们的研究结果可以帮助 TTO、发明人和大学加强其专利沟通和商业化战略，