Focusing on a low-income neighborhood of Asian immigrant settlement located at the eastern periphery of Portland, Oregon, this article traces the efforts of an organization representing API (Asian and Pacific Islander) populations to implement community-led development and to prevent the displacement of residents vulnerable to real estate pressures. The project is representative of a growing recognition among municipal authorities and the general population of the disparate impact of rising housing costs on minority communities. It was funded by the city’s urban development agency, in order to improve infrastructure and support business activity in the area while mitigating gentrification effects. Based on an ethnographic study of the neighborhood (the Jade District) undertaken in 2018 and 2023, the article addresses the negotiation of the inherent tension between these parallel missions by the organization chosen to manage the program. The development strategies adopted demonstrate a nuanced balancing of interests among community members, as well as an awareness of the broad range of profiles and motivations among the agents of gentrification. Although placemaking activities that promote a distinct identity for the neighborhood were pursued, the risks of contributing to the commodification of ethnicity or of branding the area as exclusively Asian were also acknowledged. The expansion of the area’s supply of affordable housing remained the organization’s priority, however, emphasizing the necessity of systemic solutions offering the capacity to the resist the market forces leading to displacement.

本文重点关注位于俄勒冈州波特兰东部边缘的亚洲移民定居点的低收入社区，追溯了代表 API（亚洲和太平洋岛民）人口的组织为实施社区主导的发展并防止移民流离失所所做的努力。居民容易受到房地产压力。该项目代表了市政当局和普通民众日益认识到住房成本上涨对少数族裔社区造成的不同影响。该项目由该市城市发展机构资助，旨在改善基础设施并支持该地区的商业活动，同时减轻中产阶级化的影响。根据 2018 年和 2023 年对该社区（翡翠区）进行的民族志研究，该文章讨论了被选来管理该方案的组织对这些并行任务之间固有紧张关系的谈判。所采用的发展战略体现了社区成员之间微妙的利益平衡，以及对中产阶级化推动者的广泛形象和动机的认识。尽管人们追求促进社区独特身份的场所营造活动，但也承认促进种族商品化或将该地区打造成专属亚洲品牌的风险。然而，扩大该地区经济适用住房的供应仍然是该组织的首要任务，并强调必须采取系统性解决方案，以提供抵御导致流离失所的市场力量的能力。