An array of software apps, from fitness to finance, enrolls behavioral economics, and economists, in their product designs, value propositions, or else sales pitches, to make products more engaging...

中文翻译：

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Nudge 走进硅谷：为不投入和非理性的人设计

一系列软件应用程序，从健身到金融，都在其产品设计、价值主张或其他销售宣传中引入了行为经济学和经济学家，以使产品更具吸引力......