Purpose

Despite the importance of green supply chain integration (GSCI) in advancing green innovation (GI) is recognized, it remains unclear how firms can translate their GSCI efforts into GI. Therefore, this study aims to understand how GSCI affects GI, with its dimensions (exploitative GI and exploratory GI), as well as to investigate the mediating role of green knowledge integration capability (GKIC) and the moderating role of blockchain technology (BCT) adoption.

Design/methodology/approach

On the basis of data collected from 247 managers working in Indian firms in the automotive industry, the authors tested the proposed model using the PROCESS macro tool via SPSS software.

Findings

The empirical results indicate that GSCI is positively associated with both exploitative and exploratory GI, with a higher effect on exploitative GI. In addition, GKIC mediates the link between GSCI and exploitative GI in contrast to exploratory GI. Notably, the relationship between GSCI and GKIC is stronger when BCT adoption is high.

Originality/value

This study opens the black box of how GSCI affects exploitative and exploratory GI by revealing the mediating role of GKIC and the moderating role of BCT adoption. It provides valuable insights for practitioners to translate GSCI efforts into GI through developing GKIC and adopting BCT.

中文翻译：

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绿色创新促进可持续发展：利用绿色知识整合、区块链技术和绿色供应链整合

目的

尽管绿色供应链整合 (GSCI) 在推进绿色创新 (GI) 方面的重要性已得到认可，但企业如何将其 GSCI 努力转化为 GI 仍不清楚。因此，本研究旨在了解 GSCI 如何影响 GI 的维度（利用性 GI 和探索性 GI），并研究绿色知识整合能力（GKIC）的中介作用和区块链技术（BCT）采用的调节作用。

设计/方法论/途径

根据从印度汽车行业公司的 247 名经理收集的数据，作者通过 SPSS 软件使用 PROCESS 宏工具测试了所提出的模型。

发现

实证结果表明，GSCI 与剥削性和探索性 GI 均呈正相关，对剥削性 GI 的影响更大。此外，与探索性 GI 相比，GKIC 介导 GSCI 和剥削性 GI 之间的联系。值得注意的是，当 BCT 采用率较高时，GSCI 和 GKIC 之间的关系更为紧密。

原创性/价值

这项研究通过揭示 GKIC 的中介作用和 BCT 采用的调节作用，打开了 GSCI 如何影响剥削性和探索性 GI 的黑匣子。它为从业者通过开发 GKIC 和采用 BCT 将 GSCI 成果转化为 GI 提供了宝贵的见解。