Imprecise wording in research articles can mislead readers to believe that the findings are more powerful than they are. We empirically investigate how common it is for scholars to include statements in their articles that fail to accurately reflect their research design. The first author coded all experimental studies that measured behaviour or behavioural intentions published in three of the leading tourism journals in 2022. Results indicate that inaccurate statements are made in nearly half (47 %) of all articles reviewed. The sections where such statements occur most frequently are the title, discussion, and abstract. As a result, the risk of misinterpreting and misquoting findings is high, as is the risk of industry adopting ineffective measures to change behaviour.

研究文章中不精确的措辞可能会误导读者，让他们相信研究结果比实际情况更强大。我们通过实证调查了学者在其文章中包含未能准确反映其研究设计的陈述的常见情况。第一作者对 2022 年在三份领先旅游期刊上发表的所有衡量行为或行为意图的实验研究进行了编码。结果表明，在所有审阅的文章中，近一半 (47%) 的陈述存在不准确的情况。此类陈述最常出现的部分是标题、讨论和摘要。因此，误解和错误引用调查结果的风险很高，行业采取无效措施改变行为的风险也很高。