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The role of internal communication on employee loyalty – a theoretical synthesis
Journal of Asia Business Studies Pub Date : 2024-02-13 , DOI: 10.1108/jabs-05-2023-0179
Elena Sinitsyna , Amitabh Anand , Miklós Stocker

Purpose

This paper aims to propose various theoretical lenses to explore the relationship between internal communication (IC) and its impact on employee loyalty.

Design/methodology/approach

A systematic review followed by a synthesis of the literature is adopted after identifying articles from various databases such as Scopus, Google Scholar and EBSCO and found that employee loyalty remains a significant gap in organisational IC research. The review will bring greater attention and focus for scholars to check how IC can help increase employee loyalty using the proposed theories – more so for IC in the Asia-Pacific.

Findings

The findings from this paper explicitly highlight that both individual/managerial theories (social cognitive, social identity, social exchange, expectancy and socio-analytic theories) and organisational theories (network, resource-based view and sensemaking theories) are close and relevant to study the IC and employee loyalty.

Originality/value

The value of this review is to move forward the debate on how IC can significantly contribute to developing employee outcomes (loyalty), how it can further enhance employee performance and commitment and what theories better explain this relationship. This review will inspire and inform future scholars to explore IC’s role in employee loyalty in the Asia-Pacific context.



中文翻译:

内部沟通对员工忠诚度的作用——理论综合

目的

本文旨在提出各种理论视角来探讨内部沟通(IC)及其对员工忠诚度的影响之间的关系。

设计/方法论/途径

在从 Scopus、Google Scholar 和 EBSCO 等各种数据库中识别文章后,采用了系统回顾和文献综合的方法,发现员工忠诚度仍然是组织 IC 研究中的一个重大差距。此次审查将使学者们更加关注和关注 IC 如何利用所提出的理论来帮助提高员工忠诚度——对于亚太地区的 IC 来说更是如此。

发现

本文的研究结果明确强调,个人/管理理论(社会认知、社会认同、社会交换、期望和社会分析理论)和组织理论(网络、基于资源的观点和意义建构理论)与研究密切相关。 IC 和员工忠诚度。

原创性/价值

本次审查的价值在于推动有关 IC 如何为员工成果(忠诚度)的发展做出重大贡献、如何进一步提高员工绩效和承诺以及哪些理论可以更好地解释这种关系的辩论。这篇综述将为未来的学者探索 IC 在亚太地区员工忠诚度中的作用提供启发和信息。

更新日期:2024-02-13
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