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How does cultural heritage destination digitalization influence tourists’ attitudes? The role of constructive authenticity and technology-destination fit
Journal of Travel & Tourism Marketing ( IF 8.178 ) Pub Date : 2024-02-07 , DOI: 10.1080/10548408.2024.2311328
Yao Li 1 , Lianyang Jiao 1 , Mi Zhou 2
Affiliation  

This study examined how cultural heritage destination digitalization influences tourists’ attitudes by analyzing the mediating effect of constructive authenticity and the moderating effect of techn...

中文翻译:

文化遗产目的地数字化如何影响游客的态度?建设性真实性和技术与目的地契合的作用

本研究通过分析建设性真实性的中介效应和技术的调节效应,探讨了文化遗产目的地数字化如何影响游客的态度。
更新日期:2024-02-07
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