When leaders call on their followers’ loyalty, is it an effective strategy, particularly when such loyalty calls conflict with other ethical duties? And, if calling on loyalty is an effective strategy, when and why are such appeals more effective? These questions were examined in six studies measuring the unethical compliance of workers interacting online, students working together in classroom and fraternity members collaborating in their houses. Findings revealed that the effectiveness of leaders’ loyalty calls depended critically on the target of loyalty: calling on group loyalty was generally more effective than calling on personal loyalty to the leader in eliciting followers’ compliance with leaders’ unethical requests and in helping followers feel better about their deceit because such calls helped followers to rationalize their unethical behavior more easily. Thus, calling on group loyalty not only increases followers’ unethical behavior but also helps them feel righteous about their deceit.

中文翻译：

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当忠诚度具有约束力时：检查团体忠诚度与个人忠诚度的有效性要求追随者遵守领导者的不道德要求

当领导者号召追随者忠诚时，这是否是一种有效的策略，特别是当这种忠诚号召与其他道德义务发生冲突时？而且，如果呼吁忠诚度是一种有效的策略，那么这种呼吁何时以及为何更为有效？这些问题在六项研究中得到了检验，这些研究衡量了在线互动的工人、在课堂上一起工作的学生以及在家中合作的兄弟会成员的不道德合规性。研究结果显示，领导者忠诚号召的有效性很大程度上取决于忠诚的目标：号召集体忠诚通常比号召个人对领导者忠诚更能有效地促使下属服从领导者的不道德要求，并帮助下属感觉更好。他们的欺骗行为，因为这样的电话可以帮助追随者更容易地合理化他们的不道德行为。因此，呼吁群体忠诚不仅会增加追随者的不道德行为，还会帮助他们对自己的欺骗行为感到正义。