Eco-innovation (EI) is a typical innovation that is beneficial to the environment. It is seen as a necessary step that positively contributes to the worldwide fight against carbon emissions. It is a crucial component for achieving sustainable development, and improving environmental and economic performance. This study investigates what drives micro- and small enterprises (MSEs) to adopt environmental innovation technologies in Johannesburg, South Africa. An econometric model is used in the study to examine a total of 1,021 MSEs. The probit findings show that environmental tax, government subsidies, and research and development activities have a positive influence on EI adoption. Also, adoption of EI is dependent on the successful application of non-EIs (e.g., innovation on new products, innovation on improved products and innovation on improved services) by enterprises. The article concludes with policy implications.

中文翻译：

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生态创新采用的决定因素：南非约翰内斯堡微型和小型企业的实证研究

生态创新（EI）是典型的有利于环境的创新。这被认为是为全球应对碳排放做出积极贡献的必要步骤。它是实现可持续发展、改善环境和经济绩效的重要组成部分。本研究调查了南非约翰内斯堡微型和小型企业 (MSE) 采用环境创新技术的原因。研究中使用计量经济学模型检查了总共 1,021 个 MSE。Probit 调查结果表明，环境税、政府补贴以及研发活动对 EI 的采用具有积极影响。此外，EI的采用取决于企业对非EI的成功应用（例如，新产品创新、改进产品创新和改进服务创新）。文章最后提出了政策含义。