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Inverting the paradigm: digital transformation’s impact on firm performance and the counterintuitive role of gender
Competitiveness Review Pub Date : 2024-03-18 , DOI: 10.1108/cr-11-2023-0299
Maha Shehadeh , Hashem Alshurafat , Omar Arabiat

Purpose

This study aims to analyze the impact of digital transformation on firm performance within the banking sector, specifically focusing on the Amman Stock Exchange (ASE)-listed banks from 2015 to 2022. Additionally, it explores the influence of gender dynamics on the implementation and outcomes of these digital transformation initiatives.

Design/methodology/approach

The study adopts a robust empirical approach, using manual content analysis of annual reports from ASE-listed banks. The Digital Transformation Disclosure Index (DTDI) is used to assess the extent and nature of digital transformation initiatives within these banks. The methodology is designed to provide a comprehensive evaluation of the correlation between digital transformation efforts, firm performance and gender dynamics.

Findings

The research reveals that digital transformation initiatives have a significant positive impact on the performance of ASE-listed banks. It also uncovers nuanced insights into the role of gender dynamics, indicating that gender diversity within firms influences the adoption and success of digital transformation strategies in complex ways.

Research limitations/implications

The findings of this study contribute to the understanding of digital transformation in the banking sector, offering empirical evidence on its benefits for firm performance. Additionally, the study illuminates the intricate role of gender dynamics in digital transformation, providing a new perspective on organizational diversity within the context of technological change.

Originality/value

This research pioneers in academically linking digital transformation and gender dynamics within the banking sector, addressing a notable gap and introducing a fresh academic perspective. Practically, it equips banking executives and policymakers with actionable insights for gender-inclusive digital strategies, crucial for enhanced firm performance. Methodologically, the study sets a benchmark in research innovation, using the DTDI to offer a replicable model for future investigations in this evolving field.



中文翻译:

颠覆范式:数字化转型对公司绩效的影响以及性别的反直觉作用

目的

本研究旨在分析数字化转型对银行业企业绩效的影响,特别关注 2015 年至 2022 年在安曼证券交易所 (ASE) 上市的银行。此外,它还探讨了性别动态对实施和结果的影响这些数字化转型举措。

设计/方法论/途径

该研究采用稳健的实证方法,对 ASE 上市银行的年度报告进行手动内容分析。数字化转型披露指数 (DTDI) 用于评估这些银行内数字化转型计划的程度和性质。该方法旨在对数字化转型努力、公司绩效和性别动态之间的相关性进行全面评估。

发现

研究表明,数字化转型举措对 ASE 上市银行的业绩产生显着的积极影响。它还揭示了对性别动态作用的细致入微的见解,表明公司内部的性别多样性以复杂的方式影响着数字化转型战略的采用和成功。

研究局限性/影响

这项研究的结果有助于理解银行业的数字化转型,并提供了其对公司绩效的好处的实证证据。此外,该研究阐明了性别动态在数字化转型中的复杂作用,为技术变革背景下的组织多样性提供了新的视角。

原创性/价值

这项研究开创了在学术上将银行业内的数字化转型和性别动态联系起来的先河,解决了显着的差距并引入了新的学术视角。实际上,它为银行高管和政策制定者提供了性别包容性数字战略的可行见解,这对于提高公司绩效至关重要。在方法论上,该研究为研究创新树立了基准,利用 DTDI 为这一不断发展的领域的未来研究提供可复制的模型。

更新日期:2024-03-16
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