This article investigates emotionally based solidarity appeals in the Facebook posts from Prime Minister Mateusz Morawiecki (Poland) and Prime Minister Viktor Orbán (Hungary) published in the first weeks of Russia’s military invasion of Ukraine, between February 24 and April 9, 2022. Our approach involves a qualitative thematic analysis to uncover the political strategies used to either foster or diminish a collective sense of sympathy. The findings reveal a striking disparity between the two countries. Prime Minister Morawiecki’s rhetoric strongly emphasizes sympathetic solidarity, establishing a close and emotional bond with Ukraine. He extends his support to the attacked country, including the provision of weapons and diplomatic services, while openly expressing hostility toward Russia. In contrast, Prime Minister Orbán’s posts, despite mentioning humanitarian efforts coordinated by his government, notably lack appeals for sympathy. Based on the comparison of the two countries, our study emphasizes the significance of nuanced moral language for political agenda in times of crisis.

中文翻译：

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对乌克兰表示同情（或不太同情）！波兰和匈牙利总理政治沟通中基于情感的团结

本文调查了 2022 年 2 月 24 日至 4 月 9 日俄罗斯军事入侵乌克兰的第一周内，波兰总理马特乌什·莫拉维茨基 (Mateusz Morawiecki) 和匈牙利总理维克托·奥尔班 (Viktor Orbán) 在 Facebook 帖子中发出的基于情感的团结呼吁。涉及定性主题分析，以揭示用于促进或削弱集体同情心的政治策略。调查结果显示两国之间存在显着差异。莫拉维茨基总理的言论强烈强调同情和团结，与乌克兰建立了密切的情感联系。他向受攻击的国家提供支持，包括提供武器和外交服务，同时公开表达对俄罗斯的敌意。相比之下，欧尔班总理的帖子尽管提到了其政府协调的人道主义努力，但明显缺乏同情心。基于对两国的比较，我们的研究强调了危机时期微妙的道德语言对政治议程的重要性。