The purpose of the study was to establish the extent to which brand consciousness and brand distinctiveness influence customer purchase decisions. The thrust was on interrogating whether there were...

中文翻译：

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富裕消费者的奢华美容产品购买行为：品牌意识和品牌独特性在津巴布韦的作用

该研究的目的是确定品牌意识和品牌独特性在多大程度上影响客户的购买决策。重点是询问是否有……