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Entrepreneurial orientation and SMEs performance in an emerging economy: the mediating role of absorptive capacity

Mohammed Awad Alshahrani (Department of Business Administration, College of Business, King Khalid University, Abha, Saudi Arabia)
Mohammad Asif Salam (Department of Business Administration, Faculty of Economics and Administration, King Abdulaziz University, Jeddah, Saudi Arabia)

Journal of Research in Marketing and Entrepreneurship

ISSN: 1471-5201

Article publication date: 7 April 2023

Issue publication date: 2 January 2024

279

Abstract

Purpose

The purpose of this paper is to investigate the relationship between entrepreneurial orientation (EO) and firm performance (FP) through the mediating role of absorptive capacity (AC) in small and medium enterprises (SMEs) in the Kingdom of Saudi Arabia (KSA) as an emerging economy.

Design/methodology/approach

This paper used a quantitative research design. Data was collected using a self-administered online questionnaire. The study was based on 366 samples from Saudi Arabian workers at SMEs. Statistical analysis was carried out using SPSS/AMOS 26.

Findings

The paper provides empirical insights. It suggests the positively mediating role of AC in the relationship between EO and FP. The authors found a full positive mediating role of AC in the relationship between EO and FP in SMEs in the KSA.

Research limitations/implications

The study empirically confirms the role of EO through AC in enhancing a firm’s performance. Additionally, the research findings support SME owners and managers in increasing their firms’ performance by implementing AC dimensions (assimilation and acquisition) with existing entrepreneurial characteristics to boost and increase business and performance. Regardless of the implications, this paper has some limitations. For instance, this study was conducted only on SMEs in Saudi Arabia. Therefore, future researchers are encouraged to extend the study to other organization sizes or to extend the study to other industries.

Originality/value

This study contributes to the literature by demonstrating the importance of AC’s mediating role in EO’s impact on FP, extending the previous studies in the area. Moreover, this research investigates the study themes in a relatively new context, specifically SMEs in the KSA.

Keywords

Citation

Alshahrani, M.A. and Salam, M.A. (2024), "Entrepreneurial orientation and SMEs performance in an emerging economy: the mediating role of absorptive capacity", Journal of Research in Marketing and Entrepreneurship, Vol. 26 No. 1, pp. 1-24. https://doi.org/10.1108/JRME-07-2022-0090

Publisher

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Emerald Publishing Limited

Copyright © 2023, Emerald Publishing Limited

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