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An empirical study on supply chain agility and disruption mitigation performance of U.S. fashion retailers: knowledge management capability perspective

Md. Rafiqul Islam Rana (Department of Retailing, University of South Carolina, Columbia, South Carolina, USA)
Jung E. Ha-Brookshire (Department of Textile and Apparel Management, University of Missouri, Columbia, Missouri, USA)

Journal of Fashion Marketing and Management

ISSN: 1361-2026

Article publication date: 30 May 2023

Issue publication date: 29 December 2023

325

Abstract

Purpose

This study investigates the relationships between knowledge management capabilities (KMC), supply chain agility (SCA) and disruption mitigation performance (DMP) in the U.S. fashion retail industry (FRI) during turbulent times, such as a pandemic.

Design/methodology/approach

An online survey was used to collect 320 responses from U.S. fashion retail professionals. Structural equation modeling was used for analysis.

Findings

Among the two KMCs, knowledge infrastructure capabilities act as enabling factors for knowledge process capabilities (KPC) in U.S. fashion retail settings. The KPC were found to be positively associated with SCA, and SCA was positively associated with both pre- and post-DMP of U.S. fashion retailers.

Originality/value

This study adds to the literature on KMC, SCA and DMP from the FRI context and illustrates the impact of effective organizational knowledge management for supply chain (SC) disruption mitigation through agility in a volatile market.

Practical implications

The results inform fashion retail companies on how to transform their organizational dimensions through effective management of knowledge, i.e. digital escalation and innovation, to establish an agile and sustainable SC to mitigate future market disruptions.

Keywords

Citation

Rana, M.R.I. and Ha-Brookshire, J.E. (2023), "An empirical study on supply chain agility and disruption mitigation performance of U.S. fashion retailers: knowledge management capability perspective", Journal of Fashion Marketing and Management, Vol. 28 No. 1, pp. 99-116. https://doi.org/10.1108/JFMM-10-2022-0205

Publisher

:

Emerald Publishing Limited

Copyright © 2023, Emerald Publishing Limited

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