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Mapping the evolution of tourism research: the Spanish case

Jesús Martínez-Navarro (Department of Marketing, Faculty of Economic and Business Sciences, University of Alicante, Alicante, Spain)
Fernando Campayo-Sánchez (Department of Marketing, Faculty of Economic and Business Sciences, University of Alicante, Alicante, Spain)
Liudmila Ostrovskaya Fedorova (Department of Marketing, Faculty of Economic and Business Sciences, University of Alicante, Alicante, Spain)

Journal of Historical Research in Marketing

ISSN: 1755-750X

Article publication date: 14 December 2023

Issue publication date: 15 February 2024

73

Abstract

Purpose

This study aims to appraise the historical evolution of tourism research focused on Spain. Firstly, an analysis was conducted to assess the production and impact of research within this domain. Secondly, scientific mapping, specifically through co-word analysis, was used to identify and explore the principal research themes and their evolution in the field.

Design/methodology/approach

A historical approach was adopted in this study, using 1,100 bibliographic records obtained from the Scopus database. Science mapping was then conducted through co-word analysis of bibliographic data.

Findings

The results of the performance analysis provide insights into the volume, evolution and impact of the scientific documents published within the research area under investigation. Moreover, by adopting a longitudinal approach, science mapping through co-word analysis enables the definition of the intellectual structure within this research domain. In this regard, the main research themes are identified, conceptually assessed, and their evolution is examined across three distinct window periods: an initial research period (1972–2002), a growing research period (2003–2012) and a consolidation period (2013–2022).

Originality/value

The study provides a state-of-the-art position on tourism research related to Spain thus guiding future studies in the area. Furthermore, this study provides a comprehensive “snapshot” of the historical progression of tourism research in Spain, capturing the emblematic aspects that have emerged within the area over the investigated time period.

Keywords

Citation

Martínez-Navarro, J., Campayo-Sánchez, F. and Ostrovskaya Fedorova, L. (2024), "Mapping the evolution of tourism research: the Spanish case", Journal of Historical Research in Marketing, Vol. 16 No. 1, pp. 96-121. https://doi.org/10.1108/JHRM-07-2023-0030

Publisher

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Emerald Publishing Limited

Copyright © 2023, Emerald Publishing Limited

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